The Publishing Industry Isn’t Doomed: Readers’ Control In The Future Of Reading

By: BARATUNDE THURSTON

The publishing industry thinks it’s the end of days, but the world of words is a growth market.

I loved that the original Kindle let me annotate a book. Being able to add and search for my own thoughts amid the previously locked words of others without physically damaging the original opened up a world of possibilities.

What if you could download books that had been pre-annotated? I would pay extra to read Freakonomics with commentary by Paul Krugman, The New Jim Crow with notes from editors at The Nation, or the Bible annotated by the creators of South Park. A book could always inspire new layers of meaning, but now it can host that inspiration and a slew of associated conversations.

Read More (FAST Company)