New Delhi: The printed book is still sought after by readers in India. The publishing industry, valued at nearly $2 billion, is witnessing a healthy growth despite the slump in the international market and threats from digital mediums.
Experts say the millennia-old tradition of written texts, conservative Indian mindsets, vigorous event-based promotions of the reading culture, the sudden spurt in national and state-level literature festivals and competitive pricing are keeping the industry on the move, drawing new segments of readers.
Indian publishing industry was registering a growth rate of 15 percent annually and is estimated at nearly $2 billion. Reuters
This was evident at the World Book Fair 2013, which clocked heavy footfalls and transacted several international deals.